This is One of the Best Yearly Dividend Opportunities to Jump Into
Every year, one of the simplest and most effective income strategies is the Dogs of the Dow.
The strategy is straightforward: you buy a basket of the ten highest-yielding underperformers on the Dow Jones Industrial Average at the start of the year, hold them, and then sell at the end of the year. The idea is that these beaten-down but high-yielding stocks often recover while continuing to pay out strong dividends, offering both appreciation and income.
While the 2024 Dogs of the Dow didn’t light up the scoreboard compared to the broader market, they still rewarded patient investors with steady dividend payouts. And that’s the beauty of this approach—it often shines brightest during uncertain markets.
Why the Dogs Strategy Works
The Dogs of the Dow concept has been around for decades, popularized by Michael O’Higgins in the early 1990s. The premise is simple: blue-chip companies in the Dow that have stumbled in price but continue to pay above-average dividends are often set up for a rebound. These are household-name businesses with strong fundamentals that may just be out of favor temporarily.
Buying them at depressed valuations not only locks in a higher yield, but also positions investors for potential recovery when sentiment shifts. In other words, you’re getting paid to wait.
A Look Back at the ResultsOver the years, the Dogs strategy has proven surprisingly resilient.
Clearly, while the strategy doesn’t outperform every year, its consistency—especially when markets struggle—makes it an attractive income play. |
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How the 2025 Dogs Are PerformingThis year’s Dogs are already putting up impressive numbers.
Eight out of ten stocks are up so far this year, with several delivering both strong capital appreciation and steady income. Even with two laggards, the group as a whole is proving its value. Why It Still Matters for InvestorsThe Dogs of the Dow aren’t meant to be flashy. They’re designed for stability, dividends, and the potential for upside in some of the market’s most established companies. For income investors, the strategy provides several advantages:
Even in years when the Dogs underperform, investors are still rewarded with dividends, which often cushion the downside. |
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Written by Ian Cooper